Diagonal Reports helps companies identify opportunities and increase sales.

Diagonal Reports focuses on the consumer services sector, specializing in action-oriented research,namely: (1) demand for products; (2) company/brand performance; and (3) industry trends

This independent company, founded in 1996, meets the need for trustworthy intelligence on fragmented and under-documented services markets. These are sectors with strong cash flows and high profit margins. Diagonal Reports finds out what is actually (vs. "supposed" to be) happening in the market-place. It provides top line and global information

The focus is on quality of intelligence, rather than quantity of information. Diagonal Reports guarantees high-quality research because each statement is traceable -to-source. Reports are based on in-depth discussions conducted with industry and marketing channel experts either by telephone or face-to-face in their place of work. All interviews are carried out in the language/dialect of the market expert to guarantee accuracy and preserve nuance of meaning. Findings are then translated into English

Reports are shorter because data which is not reliable or cannot be verified is not included. No regurgitation of already published information. No fabricated data. No dodgy extrapolations.

Diagonal Reports provides global coverage from the largest developed and emerging markets worldwide (including NAFTA, EU, East Asia, ASEAN, Middle-East/North Africa, MERCOSUR, Eastern Europe, South Africa, Australia). It has its own network of researchers in 30 plus countries.

The company has specific industry expertise and knowledge. Its Global Salon Panel®, first published in 1997, covers the professional beauty and wellness channel that is, hair and beauty salons and health and fitness clubs. The Global Aftermarket Panel®, first published in 1997, tracks the market for auto after sales parts and services.

Global Salon Panel (GSP) - Professional Hair and Beautycare Market Reports and Analyses
See the full list of global market analyses

Global Aftermarket Panel (GAP) - Automotive After Sales and Service Market Reports
The latest GAP reports - US, Mexico, Japan, Hong Kong and Korea - quantify the size of the aftersales parts and services market. Identify and rank the largest parts makers, distributors, wholesalers, remanufacturers, service providers, including independents and fast-fits.
See the full list of global market reports